Creating Powerful Call to Action Statements for Your Digital Fundraising Initiatives

A button with "Donate Now" for a fundraising initiative, an example of one of the many powerful calls to action in fundraising.

With digital fundraising, you can leverage your website, email newsletter, and social media to reach potential donors and motivate them to donate. The key to generating that motivation are powerful call to action statements. We’ll explain how to create powerful calls to action (CTAs) for all of your fundraising initiatives. What are Calls to Action? […]

Storytelling for Nonprofits: Compelling Narratives to Drive Donor Action

Group of people working on their nonprofit's compelling story

People like stories, but they love compelling ones. Good storytelling appeals to emotions and interests. It captivates and motivates, and for nonprofits, those compelling narratives drive donor action. As a result, storytelling is a crucial part of any nonprofit’s digital strategy. We’ll explain how digital storytelling is important for your nonprofit and some key strategies to […]

How to Build and Maintain Donor Trust in the Digital Age

A retained donor smiling at her computer

The digital age has made communication and the creation of content a lot easier. However, it has also introduced a lot of digital noise and made it easier for some to deceive. That in turn has led to a general air of skepticism in the digital age, but that trust is essential for nonprofits to […]